Palau Creates Rewards System To Encourage Good Behaviour From Vacationers

The Palau Legacy Enterprise has launched a brand new marketing campaign to show folks on how one can respect the nation’s setting and native tradition.

The advertising and marketing marketing campaign, often called “Ol’au Palau” and developed by Host/Havas, awards factors to individuals who exhibit superior conduct and regard the custom on the island. They will use these particulars to unlock ordeals which have been earlier solely obtainable to Palauans.

These factors may be amassed within the Ol’au Palau app by endeavor issues these sorts of as offsetting their carbon footprint using a private carbon calculator, using reef-safe sunscreen, and frequenting companies which might be minimizing their affect on the environment tradition.

Elements may also be awarded to people who try specified culturally substantial tourism internet sites, absorb sustainably sourced neighborhood meals stuff, take part in group regenerative tourism initiatives, and keep away from one-use plastics.

As soon as they accumulate sufficient particulars, people can commerce these elements to entry particular items of the island, meet up with close by elders and tour historic web sites, hikes which might be off the overwhelmed monitor, pay a go to to villages and have lunch with the group, common fishing, and swimming at hid caves.

The advertising and marketing marketing campaign was established proper after evaluation discovered that 90% of women and men need to data a vacation spot’s pure setting and custom and uncover how one can protect and protect all of it by their proceed to be. As well as, 87% of people reported that they’d expend much more for trip in a location that skilled a pristine, guarded setting and way of life.

Some 89% of oldsters additionally reported can be further intrigued in touring to a spot with this type of rewards program, and that participating would make them be ok with their vacation. As well as, 85% defined this idea would make them further most certainly to work together in good conduct once they pay a go to to a state.

“Palau’s tourism market has been hit troublesome by the pandemic with no web site guests getting into Palau for almost two yrs. Whatever the monetary impression, Palau’s tourism sector is established to stay to its higher-benefit ecotourism tactic and discover a strategy to bounce once more sustainably from the pandemic,” talked about Alan T. Marbou, board member of Palau Folks Authority and former speaker of the Koror Level out Authorities.

“By launching Ol’au Palau we get to reward our most conscientious guests and protect our most extremely prized tourism asset: our pristine environment and particular way of life. The pandemic has offered our earth with a a lot-needed wake-up merely name and an likelihood to see what is feasible when nature has a probability to rebalance alone. We hope that Ol’au Palau will make rather more locations assume concerning the real worth of tourism and rethink who they reward with their best actions.”

The Palau Legacy Job previously established a pledge that readers must must indicator with the visa stamp on their passports. The stamp, which outlines a assure to help Palau guard its environment, features as an settlement on getting into the little state.